About this deal
I think it's reminded me that when it comes to business, it's just business, it's not personal. For example, during my first series when Will from MakTok came in, it was such an emotional pitch and I definitely got caught up in the moment and in my heart I knew I wanted to offer him the money. Afterwards, Deborah told me she thought what I'd done was lovely but that I needed to toughen up! And she was right!
Buckaroo Game | Smyths Toys UK
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Buckaroo Banzai - Etsy Buckaroo Banzai - Etsy
I am more wary of ventures that are still proving their business model and where profitability is still far off. Doubling down on investing in the quality of the entrepreneur or management; their resilience and ability to turn adversity into opportunity is key. I wasn’t sure it would get to series 2! But we underestimated the public’s enthusiasm for entrepreneurship, I really believe that Dragons’ Den is one of the reasons that we have seen an explosion in new businesses and young people believing that they can start their own venture and take control of their futures. A lot of early stage businesses are finding it difficult to raise traditional funds in the current climate which means that for keen investors there are some really good opportunities. I think people also understand that having an “added value” investor can mean the difference between make or break as an experienced investor will have been through difficult times in the past and can both read the situation and steady nerves when needed. I am however, being very careful to understand the plan against the current climate because timing is crucial and for some it might just not be the right time. Steven Bartlett
You are the longest serving dragon and have been a part of the series since the beginning. Do you have any stand out or favourite moments during your time on the show? A pitch given by Sam Jones, founder of Gener8 Ads. A near perfect example of talking us through the problem they were looking to solve, how they are were going to solve it and how we as investors were likely to make a return.
